Top 5 Virtual Fitness Programs in Brazil for Q2 2024

In Q2 2024, the top 5 virtual fitness programs in Brazil demonstrated varied performance across downloads, revenue, and weekly active users, according to Sensor Tower data.

Lucky Running saw a strong start in downloads with 89K in the first week of April, peaking at 109K in mid-May before gradually declining to 38K by the end of June. Weekly active users mirrored this trend, starting at 263K and peaking at 298K in early May, then tapering off to 234K by the end of the quarter.

fitpro experienced consistent downloads, beginning the quarter with 71K and ending with 69K. Active users showed fluctuations, starting at 1.3M, dipping to 1M in mid-May, and rising back to 1.1M by the end of June.

Strava: Run, Bike, Hike maintained steady revenue, averaging around $68K weekly. Downloads increased from 55K to 61K over the quarter. Active users started at 1.1M, peaked at 1.2M at the end of April, and stabilized at 1.2M by late June.

TotalPass showed a rise in downloads from 38K in early April to 62K by mid-June. Weekly active users increased from 220K to 273K over the same period, indicating growing engagement.

Lastly, HryFine had a steady download rate, starting at 42K and ending at 40K. Active users remained relatively stable, beginning at 309K and peaking at 334K in early June before settling at 312K by the end of the quarter.

For more detailed insights, visit Sensor Tower.